University of Technology, Sydney

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SMJ08197 Marketing Principles

This sub-major is only available to students in the Bachelor of Science in Information Technology (C10148), Bachelor of Arts in Architecture (C10004), Bachelor of Property Economics (C10007), Bachelor of Design in Industrial Design (C10053), Bachelor of Design in Fashion and Textiles (C10055), Bachelor of Design in Interior Design (C10057), Bachelor of Design in Visual Communication (C10059), and Bachelor of Construction (C10214).

Completion requirements

24108  Marketing Foundations  6cp
24202  Consumer Behaviour  6cp
Select 12 credit points of options:  12cp
24205  Business-to-Business Marketing 6cp 
24220  International Marketing 6cp 
24306  Services Marketing 6cp 
Total  24cp