University of Technology Sydney

97109 Communicating About Chinese Media

Warning: The information on this page is indicative. The subject outline for a particular session, location and mode of offering is the authoritative source of all information about the subject for that offering. Required texts, recommended texts and references in particular are likely to change. Students will be provided with a subject outline once they enrol in the subject.

Subject handbook information prior to 2025 is available in the Archives.

UTS: International Studies: International Studies and Languages
Credit points: 8 cp
Result type: Grade and marks

Requisite(s): 97110 Twentieth Century Chinese Fiction OR 97113 Chinese Culture and Heritage OR 97112 Language in Chinese Screen Studies

Description

Students develop advanced levels of specialised linguistic proficiency in Modern Standard Chinese, so that they gain skills to work in Chinese-language media industries, as well as to reflect upon them. Using scholarly as well as Chinese media sources, students develop advanced skills in constructing nuanced texts for and about the Chinese media in the appropriate specialised register and genre, and using appropriate rhetoric and specialist Chinese vocabulary. Students investigate selected topics and problems from sources within and outside of mainland China, and also use these as a channel to understand contemporary China in both Chinese and international contexts.

Subject learning objectives (SLOs)

a. Develop awareness of register, rhetoric, genre, concept and specialist vocabulary through exposure to a wide variety of media and academic readings
b. Communicate professionally and academically in writing and speech in Chinese through competent use of specific linguistic skills and devices
c. Reflect on and analyse critically the impact of social issues as seen from media sources on the Chinese society and its people.

Course intended learning outcomes (CILOs)

This subject engages with the following Course Intended Learning Outcomes (CILOs), which are tailored to the Graduate Attributes set for all graduates of the Faculty of Arts and Social Sciences (INT = International Studies CILOs):

  • Evaluate critically theoretical and specialised knowledge of contemporary societies, cultures and workplaces. (INT.2.1)
  • Analyse, generate and communicate creative solutions to work-related problems within professional and everyday settings across diverse cultures in Australia and internationally. (INT.2.2)
  • Communicate effectively and appropriately in an additional language for everyday and professional purposes. (INT.3.2)
  • Engage critically with current issues to act in socially responsible ways in Australian and international settings. (INT.5.1)

Teaching and learning strategies

The subject utilises flipped and hybrid teaching and learning strategies and both online and face-to-face delivery modes. Students use online and face-to-face class time for interactive practice and advancement of linguistic skills through personalised learning and group discussions, practices and/or presentations in flexible but guided and monitored physical or virtual classroom activities. Students also deepen their understanding of professional practices, theories and concepts and clarify subject content.

Preparation for these activities requires students to complete exercises and reading/listening/viewing activities prior to coming to class and for them to make effective use of subject materials (including those posted online), community and peer resources available to them to support their learning.

Students will customise their learning experience by engaging with Chinese media and their language, culture and practices from intercultural perspectives, and tailoring their learning experience to maximise understanding and appreciation of Chinese history, culture and society.

Students are encouraged to explore subject materials and concepts through independent research, creative outputs and/or close textual analysis.

Content (topics)

In this subject, students develop advanced levels of language proficiency in Chinese. Through reading and analysis of a wide range of texts extracted from contemporary Chinese media, students learn the register, rhetoric, genre, concept and specialist vocabulary deployed in newspapers, TV programs, social media, new media, and so on. Students learn the concepts and methods of discourse analysis and content analysis through studying economic, social, cultural and political issues that have been widely reported in media and publicly debated in the Chinese society. Students acquire specialist language skills through genuine practices and practice-based assessments, critically review their knowledge of the social, cultural and political system of China, and further their intercultural awareness and competence in the field of media practice and studies.

Assessment

Assessment task 1: Online Discussion

Objective(s):

a, b and c

Weight: 30%
Length:

400 characters for each of the entries

Criteria linkages:
Criteria Weight (%) SLOs CILOs
Accuracy of written language, including appropriate use of register, rhetoric, style, advanced level of vocabulary, error-free syntax and grammar, and clearly structured narration. 60 a INT.3.2
Depth of reflection, innovation and cultural appropriateness of responses to questions 30 b, c INT.3.2
Depth of engagement with group communication (e.g. comments on classmates’ postings and response to comments) 10 a, b, c INT.5.1
SLOs: subject learning objectives
CILOs: course intended learning outcomes

Assessment task 2: News Writing

Objective(s):

a, b and c

Weight: 30%
Length:

2000 characters

Criteria linkages:
Criteria Weight (%) SLOs CILOs
Accuracy and sophistication of written language, including sound understanding and appropriate use of register, rhetoric, and style 50 a, b INT.3.2
Relevance and originality of topic 20 c INT.2.1
Richness of content, including balanced coverage of the issue and its historical background, insightfulness of reflections and sensitivity towards cultural assumptions, and clear and convincing storyline. 15 a, b INT.5.1
Textual and visual clarity of presentation 15 a, b INT.3.2
SLOs: subject learning objectives
CILOs: course intended learning outcomes

Assessment task 3: Discourse Analysis Essay

Objective(s):

a, b and c

Weight: 40%
Length:

2000 characters

Criteria linkages:
Criteria Weight (%) SLOs CILOs
Clarity, originality and scholarly accuracy of discourse analysis 30 a, b, c INT.2.2
Coherence of introduction and conclusion 20 a INT.3.2
Accuracy and sophistication of vocabulary, grammar, register, and style. 50 a INT.3.2
SLOs: subject learning objectives
CILOs: course intended learning outcomes

Required texts

There is no prescribed textbook for this subject. Selected materials will be available at UTS Online weekly.

Students should also be aware of the Policies and Procedures for Assessment of Coursework Subjects:

http://www.gsu.uts.edu.au/policies/assessment-coursework-policy.html

http://www.gsu.uts.edu.au/policies/assessment-coursework-procedures.html

References

Journals and Books:

Paltridge, B. (2012). Discourse Analysis: An Introduction (2nd ed.). Longdon: Continuum.

Macnamara, J. (2005). Media content analysis: Its uses, benefits and best practice methodology. Asia Pacific Public Relations Journal, 6(1), 1-34.

??? (Zhou, S). (2005). ?????? (Contemporary News Writing) ?2nd ed?. ?? Shanghai???????? (Fudan University Press)?

??? (Yuan, D.). (2016). ?????? (Column Writing). ?? Beijing: ??????? (Renmin University Press).

Web sites

??? – online newspapers http://www.people.com.cn/

??? – TV news and others http://www.cntv.cn/index.shtml

??? - http://www.chinanews.com/m/

??? - http://www.ifeng.com/

Apps:

???? (Jinri toutiao)

???? (Today’s Australia)

Movies

??????- Getting Home (Library copy: 791.4372 GETT)

????- Cell Phone (Library copy: 791.43 SHOU)

????– Caught in the web (Library copy: 791.4372 CAUG)

??????I & II – If you are the one (Library copy: 791.4372 IFYU & 791.4372 IFYU [2])

?????- Fearless (Library copy: 791.43 HUOY)

?????– The marriage certificate (Library copy: 791.4372 JIEH)