570007 Communicating Risk, Issues, and Crises6cp
Requisite(s): 570003 Understanding Communication in Society AND 992230 Intercultural and International Communication AND 570005 Emergent Communication Practices AND 570006 Driving Stakeholder Engagement
These requisites may not apply to students in certain courses. See access conditions.
Anti-requisite(s): 57219 Issue and Crisis Communication
In today’s world, it has become important for organisations to pre-empt and quickly respond to risk. Thus, having a solid reputation management strategy is critical. This subject introduces students to the overlapping areas of risk, issue, and crisis communication as allied functions in managing communication. Students explore the role of effective communication in relation to issues and crises for reputation management and organisational sustainability. Students examine case studies of best and worst practice to understand how risks can escalate into issues, how issues can turn into crises, and the shifting role of strategic communication in this nexus. Guided by theory, students learn about complexities in developing and implementing communication strategies and tactics in time-pressured environments that threaten organisational objectives, operations, finances and reputation.
Session 5, Online campus
The subject is usually offered in these sessions. To confirm availability check the UTS Timetable Planner.
Detailed subject description.