89921 Design Project Preliminary

12cp
There are course requisites for this subject. See access conditions.
Postgraduate

Description

This subject is a program of individual supervised research or design. Assessment is made on submission of an original body of work which usually includes four elements: research, development, evaluation and report. Topics include research, new product development, packaging, pricing, promotion, advertising, product image, test marketing, strategies and tactics for existing products, services and societal marketing, legislation, and consumerism.

Typical availability

Autumn session, City campus
Spring session, City campus

Detailed subject description.

Access conditions

Note: The requisite information presented in this subject description covers only academic requisites. Full details of all enforced rules, covering both academic and admission requisites, are available at access conditions and My Student Admin.