57604 Communication Theory and Practice
6cp; face to face seminars (weeks 1-6, 8, 11 and 12), two online drop-in consultation weeks (weeks 7 and 10), and one self-paced learning week (week 9); lectures are a mix of pre-recorded content uploaded on Canvas and/or F2F on campusThere are course requisites for this subject. See access conditions.
Anti-requisite(s): 57223 Exploring Human Communication: Theories and Practice AND 57804 Communication Theory and Practice
Core
Postgraduate
Description
This subject equips students with an understanding of human communication, enhancing their ability to learn about strategic communication practices in areas such as advertising, public relations, organisational communication, among others. Students learn to apply theoretical concepts from various disciplines such as rhetoric, semiotics, and socio-psychology in understanding communication. Through reviewing various models, students develop skills to identify and overcome challenges in diverse communication scenarios. The learning process is interactive, blending theoretical knowledge with practical application to real-world contexts.
Typical availability
Autumn session, City campus
Spring session, City campus
Detailed subject description.