57302 Sports Media

Description

In this subject students harness their skills and knowledge to produce a significant project of hands-on journalism, public relations or mass communication. Students drawn to the public communication side of this hybrid subject need to demonstrate a deep understanding and practical application of areas such as audience strategy, content marketing and crisis management. On the journalism side, they are able to explore and use a wide variety of methods and media, including emerging areas of practice, to produce the high-end work at the centre of their project. With the assistance of a UTS or industry mentor, students are required to pitch the project's concept for approval before undertaking rigorous research, reporting and editing (and related tasks) before the presentation of their final work to a panel of industry professionals.