57214 Stakeholder Engagement8cp
There are course requisites for this subject. See access conditions.
Anti-requisite(s): 57023 Communicating with Publics
Students in this subject examine the concept of stakeholder engagement to develop holistic understandings of factors that generate or hinder engagement. They consider the notions of stakeholders, stakeseekers, audiences, and publics. Students explore key concepts in the phenomena of public engagement, disengagement and non-engagement such as motivation, trust, cynicism, authenticity and credibility. They investigate strategies to enable mutual gains, manage conflict and develop social capital. Students consider internal and external practices that foster engagement and research and role-play for a stakeholder scenario.
Detailed subject description.