570012 Strategic Communication Project6cp
Requisite(s): 570011 Applied Research Methods
These requisites may not apply to students in certain courses.
There are course requisites for this subject. See access conditions.
Anti-requisite(s): 57209 Strategic Communication Project
In this capstone subject, students synthesise and apply the skills and knowledge acquired across their studies to produce a work-like strategic communication project. The project may be, for example, a strategic communication plan for an organisation or a campaign; a critical analysis of an existing communication strategy or campaign; or an evaluation of a communication strategy or campaign to inform development of a new communication campaign. The project allows for student consolidation and extension of learning especially in regard to those critical and analytical skills associated with consultancy and management roles.
Detailed subject description.