University of Technology Sydney

C10430v1 Bachelor of Design in Visual Communication Bachelor of Languages and Cultures

Award(s): Bachelor of Design in Visual Communication (BDesign)
Bachelor of Languages and Cultures (BLangCultures)

CRICOS code: 103086K
Commonwealth supported place?: Yes
Load credit points: 240
Course EFTSL: 5
Location: City campus


There is no direct admission to this course. Current UTS students in combined Bachelor of Arts in International Studies courses may be able to submit an Internal Course Transfer (Continuing) application to transfer into this course. Check with the Student Centre.

Course aims
Career options
Innovation and Transdisciplinary program
Course intended learning outcomes
Admission requirements
Course duration and attendance
Course structure
Course completion requirements
Course program
Other information


The Bachelor of Languages and Cultures offers students studies in languages other than English, culture and society focused on developing their intercultural and linguistic capabilities. It also offers a capstone subject that allows students to design and carry out a small-scale research project that requires them to apply their linguistic skills and cultural knowledge.

The combined Bachelor of Design in Visual Communication Bachelor of Languages and Cultures provides students with intercultural and linguistic skills that raise their awareness of the international implications of design in visual communication. Students develop an understanding and awareness of a language other than English languages and another culture and refine their intercultural skills. Students also develop their professional skills in writing, research and evaluation.

Students immerse themselves in a practice-oriented, studio-based culture, studying a range of interdisciplinary subjects encompassing typography, interaction and image-making. Taught by experts in visual communication, students learn everything from the history and theory of visual culture and technology to producing cutting edge creative work in digital media, photography, editorial design, information visualisation, web design, wayfinding, mobile apps, code, interaction design, machine learning, motion graphics, the internet of things and 3D technologies such as VR/AR and 3D printing. Exploring both traditional and experimental research methods students learn to produce conceptually rigorous and socially responsive work. They graduate with the capacity to work across and between disciplines, to articulate design practices and processes, and to apply them to complex problems. Graduates develop industry experience through the degree's emphasis on addressing real-world issues in collaborative and team-based work.

The languages and cultures studies enhances career options, making students more marketable to prospective employers.

Course aims

The degree has a hands-on, studio-based culture that is supported by a strong historical and theoretical component. Academics encourage both innovation and experimentation in research and practice to help students make work that is conceptually rigorous and ethically responsive.

Offering a variety of interdisciplinary subjects, graduates are able to move into their professional lives with the diverse knowledge and skills required to work collaboratively and across disciplines. All students work with industry clients on real-world projects and undertake work experience during their degree.

A further two years of study in languages and cultures studies introduces and consolidates learning a language other than English and about another culture.

Career options

There are many career options in a range of fields for graduates, such as digital media, publication designer, graphic designer, interactive media designer, web designer, branding specialist, art director, motion graphics designer, advertising, illustrator, and exhibition designer. Graduates are also equipped with the skills to become writers, researchers, editors and critics, and to apply design thinking in a non-design industry business.

Innovation and Transdisciplinary program

Transdisciplinarity and Innovation at UTS

All UTS students have the opportunity to develop distinctive capabilities around transdisciplinary thinking and innovation through the TD School. Transdisciplinary education at UTS brings together great minds from different disciplines to explore ideas that improve the way we live and work in the world. These offerings are unique to UTS and directly translate to many existing and emerging roles and careers.

Diploma in Innovation

The Diploma in Innovation (C20060) teaches innovation, supports personal transformation and provides the hard skills needed to support the inventors and inventions of the future. Students come out of the Diploma in Innovation, with the hard skills to create and support sectoral and societal transformation. Graduates are able to fluently integrate ideas, across professional disciplines and are inventors of the future.

All UTS undergraduate students (with the exception of students concurrently enrolled in the Bachelor of Creative Intelligence and Innovation) can apply for the Diploma in Innovation upon admission in their chosen undergraduate degree. It is a complete degree program that runs in parallel to any undergraduate degree. The course is offered on a three-year, part-time basis, with subjects running in 3-week long intensive blocks in July, December and February sessions. More information including a link to apply is available at

Transdisciplinary electives program

Transdisciplinary electives broaden students' horizons and supercharge their problem-solving skills, helping them to learn outside, beyond and across their degrees. In 2022, students enrolled in an undergraduate course that includes electives can choose to take a transdisciplinary subject (with the exception of students concurrently enrolled in the Bachelor of Creative Intelligence and Innovation). From 2023, all students enrolled in most undergraduate courses will complete a transdisciplinary subject as part of their course of study. More information about the TD Electives program is available here.

Course intended learning outcomes

A.1 Establish and develop a sustainable, informed and ethical position towards social and cultural issues.
A.2 Engage critically in urgent ecological issues in practice-led projects.
A.3 Practice cultural principals and protocols required to work in Indigenous contexts.
C.1 Work cooperatively and professionally as part of a team, initiate partnerships with others, take a leadership role when required, and constructively contribute to peer learning.
C.2 Communicate an informed well-researched viewpoint.
C.3 Communicate ideas effectively in a variety of ways, including oral, written and visual.
I.1 Create designs that respond to their context in formally or conceptually innovative ways.
I.2 Advance ideas through an exploratory and iterative design process.
I.3 Independent development of high level technical and craft skills for the production, presentation and documentation of work.
I.4 Ability to innovatively and critically use a variety of digital technologies.
LC.1.1 Employ effective intercultural strategies to operate within professional settings.
LC.2.1 Conduct independent research into contemporary societies and cultures.
LC.2.2 Evaluate research findings and creatively use research methods for international and intercultural studies.
LC.3.1 Reflect on and use knowledge of contemporary societies to engage with diverse cultures.
LC.3.2 Communicate effectively for everyday and/or professional purposes in an additional language.
LC.4.1 Value Indigenous knowledges, Language and sovereignty in Australian and international contexts.
LC.5.1 Develop capacity to engage ethically with current issues in Australian and international settings.
LC.6.1 Communicate clearly and effectively in written and spoken English.
P.1 An ability to critique your own work and the work of others with reference to standards drawn from contemporary design practice.
P.2 Awareness of and/or engagement with the local and global design community.
P.3 Understanding of academic and professional ethics, copyright and appropriate acknowledgement of intellectual property.
P.4 Independently engage in self-directed learning and select and apply appropriate methodologies specific to the project.
R.1 Source, evaluate and utilise appropriate academic and professional references.
R.2 Employ a range of qualitative research approaches including practice-led visual and material exploration and social and participatory methods.
R.3 Analyse, synthesise and formulate complex ideas, arguments and rationales and use initiative to explore.
R.4 Demonstrate knowledge of design history and theory and to place creative practice within a historical and theoretical framework.
R.5 Reflect and engage in self-critique and critical thinking.


LC = Languages and Cultures course intended learning outcomes (CILOs)

Admission requirements

Applicants must have completed an Australian Year 12 qualification, Australian Qualifications Framework Diploma, or equivalent Australian or overseas qualification at the required level.

The English proficiency requirement for international students or local applicants with international qualifications is: Academic IELTS: 6.5 overall with a writing score of 6.0; or TOEFL: paper based: 550-583 overall with TWE of 4.5, internet based: 79-93 overall with a writing score of 21; or AE5: Pass; or PTE: 58-64 with a writing score of 50; or C1A/C2P: 176-184 with a writing score of 169.

Eligibility for admission does not guarantee offer of a place.

International students

Visa requirement: To obtain a student visa to study in Australia, international students must enrol full time and on campus. Australian student visa regulations also require international students studying on student visas to complete the course within the standard full-time duration. Students can extend their courses only in exceptional circumstances.

Course duration and attendance

The course is offered on a five-year, full-time basis.

Course structure

Students must complete 240 credit points comprising 108 credit points of core subjects, a 24-credit-point of design studies, 12 credit points of electives in visual communication, and 96 credit points of languages and cultures subjects.

Course completion requirements

STM91427 Core Subjects (Visual Communication) 108cp
STM91424 Design Studies 24cp
CBK91878 Electives 12cp
CBK91972 Language Major Choice 96cp
Total 240cp

Course program

The example program below is for a student commencing in Autumn session with the Germany major as the chosen language and culture major. Other countries may be chosen from the list of majors; the program has the same structure but with subjects specific to the chosen country major.

Year 1
Autumn session
87631 VC Design Studio: The Politics of Image and Text   12cp
87100 VC Design Theory: Critical Approaches to Visual Culture   6cp
85502 Researching Design Histories   6cp
Spring session
87632 VC Design Studio: The Ethics of Image and Text   12cp
87222 VC Design Project: Symbols, Systems and Visual Play   6cp
85503 Thinking Through Design   6cp
Year 2
Autumn session
976001 Foundations in International Studies   8cp
97601 German Language and Culture 1   8cp
87441 VC Project: Contexts of Visual Communication   6cp
Select 6 credit points of options   6cp
Spring session
97602 German Language and Culture 2   8cp
87443 VC Project: Typography in Context   6cp
87009 VC Design Studio: Visualising Experience   12cp
Year 3
Autumn session
87731 VC Design Studio: Narrative, Form and Time   12cp
97603 German Language and Culture 3   8cp
87012 VC Project: Research Through Design   6cp
Spring session
97604 German Language and Culture 4   8cp
976421 Contemporary Germany   8cp
85202 Design Futuring   6cp
Select 6 credit points of options   6cp
Year 4
Autumn session
99218 Intercultural Communication   8cp
CBK91976 Elective   8cp
Select 8 credit points from the following:   8cp
CBK91975 Language Choice 16cp  
Spring session
992219 Languages and Cultures Capstone Project   16cp
Select 8 credit points from the following:   8cp
CBK91975 Language Choice 16cp  
Year 5
Autumn session
87832 VC Design Studio: Design Practice   12cp
85302 Social Media Cultures   6cp
Spring session
87011 VC Project: Visual Communication and Emergent Practices   6cp
87010 VC Design Studio: Socially Responsive Design   12cp

Other information

Further information is available from the UTS Student Centre on:

telephone 1300 ask UTS (1300 275 887)
or +61 2 9514 1222
UTS: Design, Architecture and Building
UTS: International Studies