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87665 VC Project: Socially Responsive Design

Warning: The information on this page is indicative. The subject outline for a particular session, location and mode of offering is the authoritative source of all information about the subject for that offering. Required texts, recommended texts and references in particular are likely to change. Students will be provided with a subject outline once they enrol in the subject.

Subject handbook information prior to 2018 is available in the Archives.

UTS: Design, Architecture and Building: Design
Credit points: 6 cp

Subject level:

Undergraduate

Result type: Grade and marks

Requisite(s): 87832 VC Design Studio: Design Practice

Description

Teamwork, professionalism and a human-centred approach to design form the basis of this subject. As members of design teams, students take part in live projects, responding to the needs of a community-based organisation as their client and developing outcomes inspired by research in a contemporary global context. This subject allows students to refine their design practice and learn to work collaboratively at a professional level. Typical project work includes team and project management, client briefings, empathy research, user testing and product sourcing and specification. Design projects are developed iteratively, regularly critiqued in peer groups and assessed through a series of formal presentations to the client and peer group.

This subject is offered at a crucial time in the third year of the course where the general focus is on the design profession. It provides students with an authentic work experience in which they develop ethical values and socially responsible attitudes as part of becoming a professional designer. The subject involves working with a wide range of 'not-for-profit' community organisations, providing design assistance where limited funding would normally disallow it.

Subject learning objectives (SLOs)

On successful completion of this subject, students should be able to:

A1. Understanding the social and cultural dimensions of design
C1. Effective written communication skills
C2. Effective oral communication skills
C3. Effective visual presentation skills
C5. Ability to engage with other disciplines/stakeholders
I1. Creatively applied design concepts
I2. Appropriately responds to design context
P2. Rigour and care in documentation of process
P3. Sensitivity to craft
P5. Professional work practices
R1. Ability to analyse and synthesise complex ideas
R4. Capacity to use a variety of research methods
R6. Ability to reflect on practice

Course intended learning outcomes (CILOs)

This subject also contributes to the following Course Intended Learning Outcomes:

  • Understanding the social and cultural dimensions of design (A.1)
  • Effective written communication skills (C.1)
  • Effective oral communication skills (C.2)
  • Effective visual presentation skills (C.3)
  • Ability to engage with other disciplines/stakeholders (C.5)
  • Creatively applied design concepts (I.1)
  • Appropriately responds to design context (I.2)
  • Rigour and care in documentation of process (P.2)
  • Sensitivity to craft (P.3)
  • Professional Work Practices (P.5)
  • Ability to analyse and synthesise complex ideas (R.1)
  • Capacity to use a variety of research methods (R.4)
  • Ability to reflect on practice (R.6)

Teaching and learning strategies

The subject is structured into weekly 3-hour tutorial sessions from 12.00–3.00pm on Thursdays with occasional 1-hour lectures from 10.00am–11.00am. Please check the program in this outline for dates.

The PBL (problem based learning strategy) continues to underpin the learning experience. At this level of study, students are presented with self-directed learning options through project choice. Professionally specific visual communication problems are briefed and examined through a number of case studies which introduce students to the role and responsibility of professional designers practising in specialised areas (publishing, corporate identity, television graphics, animation, web design etc). Authentic experience of professional practice is gained by undertaking live projects directly exposing students to the role and responsibility of professional designers and the issues surrounding team work and client relationships. Activities for this subject are structured according to the following:

Lectures introduce key principles and dimensions of professional work practices in visual communication, through case studies situated within broader social and cultural contexts. They will add to your understanding of and give your work meaning in a contemporary global setting.

Tutorials. Students work in small groups with a community client to define the project brief and work to fulfill the project aims to the client's satisfaction. Teamwork, client liaison, the ability to understand and rationalise complex issues, costing analysis, research, professional design skills and presentation are all part of this rich engagement with these worthwhile organisations. Students will be expected to engage in a professional way in group and individual tasks, advised by a supervising lecturer.

Pre-work. The program includes pre-work sections each week that describe what you need to do to prepare for and bring to lectures and tutorials. Learning activities variously engage students in secondary research, online discussion, peer-group critique on work in progress and client presentations. At the end of each session, please read the Pre-work section for the next session.

This full six-credit point subject requires between 9 and 12 hours of work per week (including class contact hours). Therefore, please take this into account in your project planning.

Content (topics)

This Community Project subject is offered at a crucial time within the context of the third year of the course where the general focus is on the design profession. It is very important that students have the opportunity to develop ethical values and socially responsible attitudes as part of the process of becoming a professional designer. The subject involves working with a wide range of 'not-for-profit' organisations in giving design assistance where community group funds would normally disallow it.
The students work in small groups with a community client defining the project briefs and attempting to fulfil the project aims to the client's satisfaction. Teamwork, client liaison, the ability to understand and rationalise complex issues, costing analysis, research, professional design skills and presentation are all part of this rich engagement with these worthwhile organisations. The groups will be expected to engage in group or individual tasks in a professional way advised by a supervising lecturer.
A full six credit point subject assumes between 9 and 12 hours work per week (including class contact hours). Therefore, please take this into account in your project planning.

Assessment

Assessment task 1: Brief and detailed strategic plan

Intent:

This is an authentic assessment task providing you with an opportunity to meet real-life clients, extract and amend project briefs and devise a design strategy. The task mirrors professional practice by requiring you to research your client's backgrounds, liaise with your clients and studio leaders, and obtain client's sign off on the final briefing document.

Objective(s):

This task addresses the following subject learning objectives:

C1, C5, P3, R1 and R4

This task also addresses the following course intended learning outcomes that are linked with a code to indicate one of the five CAPRI graduate attribute categories (e.g. C.1, A.3, P.4, etc.):

C.1, C.5, P.3, R.1 and R.4

Type: Project
Groupwork: Group, individually assessed
Weight: 35%
Criteria linkages:
Criteria Weight (%) SLOs CILOs
Capacity to use a variety of research methods evident in your background research, briefing document and strategic plan (R4) 20 R4 R.4
Ability to analyse and synthesise complex ideas in defining a brief and strategic plan that takes into account the clients context (R1) 20 R1 R.1
Effective written communication skills in the briefing document and strategic plan, with clear organisation of content and concise descriptions (C1) 20 C1 C.1
Ability to engage with real community clients and other stakeholders in developing and signing off the brief and the strategic plan (C5) 20 C5 C.5
Sensitivity to craft shown in the design and production of the briefing document and the strategic plan (P3) 20 P3 P.3
SLOs: subject learning objectives
CILOs: course intended learning outcomes

Assessment task 2: PEP Report

Intent:

In this task you will write a report on your professional experience program. You will reflect on your industry placement.

Objective(s):

This task addresses the following subject learning objectives:

P2, P3 and R6

This task also addresses the following course intended learning outcomes that are linked with a code to indicate one of the five CAPRI graduate attribute categories (e.g. C.1, A.3, P.4, etc.):

P.2, P.3 and R.6

Type: Report
Groupwork: Individual
Weight: 10%
Criteria linkages:
Criteria Weight (%) SLOs CILOs
Ability to reflect on practice as evident in the PEP report (R6) 34 R6 R.6
Sensitivity to craft shown in the design and production of the PEP report (P3) 33 P3 P.3
Rigour and care in documentation of PEP experience in accordance to the PEP guidelines (P2) 33 P2 P.2
SLOs: subject learning objectives
CILOs: course intended learning outcomes

Assessment task 3: Community Project - Project groups will present the results of their process and production with a visual presentation (slide, video, pdf etc) and submission of final project

Intent:

The group project will allow you to explore the client brief developed in task 1. You will work as a group to develop a design project. The project will be evaluated on the basis of your response to the needs of your community based organisation and the level of professional practice and presentation.

Objective(s):

This task addresses the following subject learning objectives:

A1, C2, C3, I1, I2, P3 and P5

This task also addresses the following course intended learning outcomes that are linked with a code to indicate one of the five CAPRI graduate attribute categories (e.g. C.1, A.3, P.4, etc.):

A.1, C.2, C.3, I.1, I.2, P.3 and P.5

Type: Project
Groupwork: Group, individually assessed
Weight: 55%
Criteria linkages:
Criteria Weight (%) SLOs CILOs
Understanding the social and cultural dimensions of design (A1) 12 A1 A.1
Degree of creativity or innovation in the groupís solution to the communication objectives of the community client (I1) 11 I1 I.1
Design aesthetic and solution appropriate for the clientís needs and context (I2) 11 I2 I.2
Sensitivity to craft. Level of attention to design detail in the work presented to the client (P3) 11 P3 P.3
Quality of the oral communication skills in the final client presentation (C2) 11 C2 C.2
Quality of the visual communication skills in the final client presentation (C3) 11 C3 C.3
Professionalism of the groupís approach, including ability to work as a team, timing, deadlines client liaison etc. (P5) 11 P5 P.5
Quality of interim in class pinup presentation (C2) 11 C2 C.2
Professional work practices as evident in the quality of the client interim presentation where prototyping is used as a means of learning about the effectiveness of the design solution (P5) 11 P5 P.5
SLOs: subject learning objectives
CILOs: course intended learning outcomes

Other resources

The Generic Faculty Subject Information Booklet will be available in both hard copy and electronic format. Hard copies will be placed outside the Student Centre (Level 4, DAB Building) for the first two weeks of each semester and teaching period. The electronic version of the booklet will be continuously available via UTS Online and the DAB website www.dab.uts.edu.au/courses/subjects