University of Technology, Sydney

Staff directory | Webmail | Maps | Newsroom | What's on

26800 Global Business Practice

Warning: The information on this page is indicative. The subject outline for a particular session, location and mode of offering is the authoritative source of all information about the subject for that offering. Required texts, recommended texts and references in particular are likely to change. Students will be provided with a subject outline once they enrol in the subject.

Subject handbook information prior to 2018 is available in the Archives.

UTS: Business
Credit points: 8 cp

Subject level:


Result type: Grade and marks

There are course requisites for this subject. See access conditions.


This subject provides a collaborative and practical learning experience for students. The objective is for the participants to develop an in-depth understanding of international business and best practices. The subject focuses on providing students with an appreciation of the impact of global economics and finance on business models and strategies. The subject integrates the essential analytical skills required for effective decision-making with the presentation skills necessary for successful implementation. Students are expected to work closely with a client, undertake primary research and analyse secondary data sources in order to design strategic business solutions. In addition to its focus on real-world applications of business knowledge and best practices, the subject positions the Executive MBA as a rigorous, forward-thinking and career-oriented program which sets high standards of scholarship.

Subject learning objectives (SLOs)

Upon successful completion of this subject students should be able to:
1. assess strategic opportunities in selected global businesses
2. analyse specific enterprises in industry sectors to determine competitive advantage
3. explain challenges faced by global companies operating in cross-cultural environments
4. develop a business strategy for selected global companies
5. Explain the unique attributes attaching to three business segments such as: a. Early-stage companies b. Large, global “branded” and listed companies c. Social ventures

Contribution to the development of graduate attributes

The subject is one of two alternative capstones in the Executive MBA (EMBA) and provides an in-depth practical experience enabling students to develop a better understanding of international business strategies and best practices. During the international study tour, participants are exposed to a series of expert presentations and company visits supporting the course objectives, while solving a business problem for an Australian-based firm. Academic and industry supervisors are assigned to coach, mentor and assist the participants in the engagement. The scope and nature of the consulting assignment is agreed upon with the client through a proposal process. The findings are delivered to the client in terms of a presentation and a formal report. Students undertaking this subject will have the opportunity of engaging in working together to learn and apply concepts theories and tools that extend beyond the specifics on any one project.

This subject contributes to the development of the following graduate attributes:

  • Business practice oriented skills

This subject also contributes specifically to develop the following Program Learning Objectives for the Executive MBA:

  • 5.1: Execute a substantial research-based or professionally focused project relevant to high level executive management

Teaching and learning strategies

The subject adopts a practical, beyond-the-classroom approach and its core focus is on real-world application of business knowledge and best practices. Students form teams and undertake an international consulting project on behalf of a real company or organization. An academic supervisor and an industry expert are assigned to coach, mentor and assist teams in the engagement. Lectures by international academics and seminars by industry leaders are complimented by a one week international field trip where students will be exposed to a series of expert presentations and company visits. Students will be required to present their work in progress to an independent advisory panel for feedback and comments and to give a final presentation to the client.

Content (topics)

The subject is organized around central interactive and integrative themes these include:

  • Problem-solving and creative thinking strategies
  • Leadership, team and organisational dynamics
  • Action and case study-based research
  • Consulting techniques and strategies
  • Key concepts and forces in global business
  • Strategic entrepreneurship and innovation
  • Strategic orientation – where and how to compete
  • Corporate strategy and business models
  • Forming and managing strategic alliances, partnerships and networks
  • Evaluating competitive intensity, prices, products and channel decisions
  • Opportunity searches – critical issues for senior management
  • Transforming research and analysis into strategy and detailed plans for implementation
  • Building and presenting business cases


Assessment task 1: Strategic Assessment (individual)


This addresses subject learning objective(s):

1, 2 and 3

Weight: 70%

Assessment task 2: Business Plan and Presentation (group)


This addresses subject learning objective(s):

1, 2, 3, 4 and 5

Weight: 30%

Minimum requirements

To pass the subject, students must achieve at least 50% of the final overall grade.

Required texts

This is a reading-intensive subject, and the requirements fall broadly into three categories:

1. PRIOR to arrival in Philadelphia:

  • Babette E. Bensoussan, Craig S. Fleisher. 2012. "Analysis Without Paralysis: 12 Tools to Make Better Strategic Decisions"
  • Pankaj Ghemawat. “Actually, the world isn't flat.” (View the video which is available as a Ted Talk: 17 minutes)
  • Thomas Friedman. 2007. "Is the world flat (Reply to Ghemawat)". Foreign Policy. (Article accessible at
  • Richard Florida, 2005. “The World is Spiky.” Atlantic Monthly.

2. Readings that will be assigned by our partner university for completion on-site.

3.Project-specific readings that will be driven by individual research needs.