University of Technology, Sydney

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88944 Branding Project

6cp
Requisite(s): 88943 Brand Strategy
There are course requisites for this subject. See access conditions.

Description

This is the final subject in the Branding Design major and is held as a practical project that integrates the three previous subjects. The subject involves rebranding projects with 'live' clients. Students are provided with skills to assist their rebranding jobs in the areas of project management, client relations, strategy validity testing, brand user testing, quality assurance mechanisms, and presentation techniques.


Detailed subject description.

Access conditions

Note: The requisite information presented in this subject description covers only academic requisites. Full details of all enforced rules, covering both academic and admission requisites, are available at access conditions and My Student Admin.