University of Technology, Sydney

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57028 Research for Communication Professionals

8cp
There are course requisites for this subject. See access conditions.

Graduate subject - Public Communication - 400 level

Description

This subject introduces a range of research methods useful for communication practice and ensures that students can choose and use appropriate research methodologies. Using examples drawn from industry, research is presented as a tool to make the practice of communication and public relations more responsive, effective, useful and professional. Students develop expertise in designing research, making observations, taking measurements, and interpreting and reporting their findings, all with a focus on the kinds of research they are likely to encounter in their own careers. It provides those enrolling in the Communication Management Project with the necessary knowledge of research to design and manage their projects.

Typical availability

Autumn session, City campus


Detailed subject description.

Fee information

Information to assist with determining the applicable fee type can be found at Understanding fees.

Access conditions

Note: The requisite information presented in this subject description covers only academic requisites. Full details of all enforced rules, covering both academic and admission requisites, are available at access conditions and My Student Admin.